More New York Homebuyers, Real Estate Investors Attracted To South Florida Luxury Market

Senada Adzem of Douglas Elliman Sells $18.56 Million of Florida Real Estate to New Yorkers in Q1 ‘13

Since January 1st, an increasing number of New Yorkers have bought luxury properties in Florida, says Senada Adžem (, a top producer at Douglas Elliman in Florida. In addition to attractive prices for second-home buyers, stunning oceanfront estates, and warm climate, investors are also taking advantage of Florida’s tax incentives. Recently featured on “Bloomberg News with Carol Massar”, Ms. Adžem pointed out that Florida has no state income tax and is protected by the Homestead tax laws.

In this first quarter, Ms. Adžem closed four sales to New Yorkers representing $18,565,000 in sales. The most recent record breaking sale to an undisclosed New York buyer is at One Thousand Ocean in Boca Raton, which closed on April 3. At $5.8 Million, or $1,425 per sq. foot, the furnished condominium residence represents the highest resale value at the property and illustrates increasing demand for luxury properties in Boca Raton and South Florida.

In Miami, Ms. Adžem is currently working with clients from New York and Connecticut showing high-end new developments such as the Edition by Ian Schrager, the Faena House and the St Regis in Bal Harbour. Unlike in 2012, where Ms. Adzem’s over $50 Million in sales were to international clients from Canada, Russia and Belgium, this year has started off strongly with luxury domestic sales.

“There is a great synergy between the New York and South Florida markets, and Douglas Elliman is experiencing unprecedented activity in both of these regions.  As the company’s top producer in Florida, Senada brings experience, client-focused attention and dedication to the industry to deliver unparalleled results for herself, her clients and the company,” said Dottie Herman CEO of Douglas Elliman.

Senada Adžem, Director of Luxury Sales at Douglas Elliman in Florida, is a trusted advisor to global leaders in business, entertainment and diplomacy. Since 2006, Adžem has sold $220 million of real estate, establishing her as the firm’s top-producing Florida agent. Her expertise and performance have been recognized by The New York Times, Wall Street Journal, Haute Living, The Real Deal, New York Post, Bloomberg, Sun Sentinel, South Florida Business Journal, Miami Herald, and many other leading publications.

Prior to Douglas Elliman, Adžem was with Corcoran Sunshine Marketing Group and The Corcoran Group. Previous to that, she was Vice President of Trump International and the creative force behind marketing Donald J. Trump’s condominium developments.

Adžem is a member of the National Association of Realtors, Palm Beach Board of Realtors and the Realtors Association of the Palm Beaches. She holds an M.B.A. in Real Estate Development. She actively supports the Florence Fuller Child Development Centers and is the recipient of the 2008 Award for Outstanding Leadership by the Cystic Fibrosis Foundation. Learn more at

About Douglas Elliman Real Estate
Douglas Elliman Real Estate is New York’s largest residential brokerage, with over 70 offices in New York City, Long Island, the Hamptons , Westchester/Putnam, and South Florida  and more than 4,000 real estate agents and a network of national and international affiliates. They are strategic partners with London-based Knight Frank LLP for residential business in all of their New York markets. Douglas Elliman ranked in the top four of all real estate companies in the nation in 2007, 2008, 2009, 2010, and 2011. The company also controls a portfolio of real estate services, including Manhattan’s largest residential property manager, Douglas Elliman Property Management, as well as DE Title and DE Capital Mortgage. For more information on Douglas Elliman as well as expert commentary on emerging trends in the real estate industry, visit the  Douglas Elliman site at

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