Ridesharing Service Aims To Ease Transportation and Increase Senior Independence at Two Brookdale Senior Living Communities: Brookdale West Palm Beach and Lake Seminole Square
Lyft, the fastest-growing on-demand transportation service in the United States, is partnering with Brookdale Senior Living to offer service to residents of Brookdale West Palm Beach and Lake Seminole Square, located in West Palm Beach and Seminole, Florida, respectively. This pilot program is currently offered at these two Florida Brookdale locations, with several more to be launched soon.
For seniors who may have had to depend on others to visit family, to go to an annual appointment, or even just to catch a movie, Lyft is giving them increased independence. While both senior living communities provide scheduled transportation to doctors appointments, shopping centers and cultural and social opportunities, the Lyft partnership rounds out mobility options by offering residents the ability to go to destinations of their choice at the spur of the moment.
Brookdale West Palm Beach and Lake Seminole Square are continuing care retirement communities (CCRC) that provide independent living, assisted living, Alzheimer's and dementia care, and skilled nursing and rehabilitation. Through this partnership, residents who own a smartphone are taught how to download the Lyft app and use it to request rides. In addition, the community’s front desk can use Lyft Concierge to request a ride for residents who do not have access to a smartphone.
“In working with Brookdale, we have the opportunity to provide seniors with more transportation options and show the community how Lyft can improve lives, reduce isolation, increase independence and improve the overall experience of aging,” said Samuel Cohen, general manager of Lyft in Florida. “We’re thrilled to expand this service to residents at Brookdale West Palm Beach and Lake Seminole Square, where we know members of the community will greatly benefit from it.”
Research shows that people 65 and above who no longer drive, make 65 percent fewer trips for family, social and religious activities. Eighty-two percent of Americans in that age group worry about becoming stranded and unable to get around if they need to stop driving.
Lyft was founded in June 2012 by Logan Green and John Zimmer to improve people's lives with the world's best transportation. Available in more than 350 cities, Lyft launched in South Florida in 2014, and is the fastest-growing rideshare company in the nation. Lyft is preferred by drivers and passengers for its safe and friendly experience, and its commitment to effecting positive change for the future of our cities. To learn more about Lyft’s work in healthcare, visit https://get.lyft.com/healthcare/.
About Brookdale Senior Living Inc.
Brookdale Senior Living Inc. is the leading operator of senior living communities throughout the United States. The Company is committed to providing senior living solutions primarily within properties that are designed, purpose-built and operated to provide the highest-quality service, care and living accommodations for residents. Brookdale operates independent living, assisted living, and dementia-care communities and continuing care retirement centers, with approximately 1,039 communities in 46 states and the ability to serve approximately 102,000 residents as of June 30, 2017. Through its ancillary services program, the Company also offers a range of outpatient therapy, home health and hospice services.