Azabu Miami Beach - Plan Do See's Michelin-Starred New York Restaurant To Open Miami Beach Outpost


New location will boast a hidden sushi den, dining room and classic cocktail experience in Miami’s South of Fifth Neighborhood

Famed Michelin-starred Sushi Azabu New York is bringing their intimate, authentic Japanese dining experience to Miami with the opening of Azabu Miami Beachin October 2017. Led by Chefs Masatsugu(Masa) Kubo and Kenichi(Ken)Fujimoto, Azabu Miami Beach will house various concepts including a full-service dining room, hidden sushi counter with Tokyo-trained chefs called The Den, and Bar Azabu, a classic-style cocktail bar showcasing imported whiskies and sakes. Nestled inside of the Marriott Stanton South Beach in the coveted South of Fifth neighborhood, the Michelin-starred concept will be the second location in the United States.

“Our unique style, presentation, and quality of ingredients will further elevate the culinary scene in Miami Beach. We are beyond excited to showcase our authentic cuisine and experience to locals and tourists alike,” says Chef Masa.

Awarded for seven consecutive years, Michelin-starred Sushi Azabu is a New York Citysushi den offering specialty cuisine crafted with the highest quality ingredients and elegant preparation. Azabu Miami Beach will differ from its NYC counterpart with the introduction of two Japanese culinary concepts; the main dining room and a secluded sushi den.A six-foot Bonsai fixture will be highlighted as the centerpiece of the main dining room, surrounded by understated, wood décor, boasting 80 seats.Also featured will be a large, open-format kitchen where guests can observe chefs preparing dishes using the customary Japanese cooking method of Robata, a charcoal grilling technique using special Binchotan charcoal. The overall experience within the space will be an Izakayadining style, where guests can order a variety of sharable dishes like Robata-grilled Yakitori, Japanese fried rice served tableside on a sizzling Tobanyakigrill, and other traditional fare such as Sukiyaki and Udon prepared by Chef Masa.Desserts will also be showcased on the menu,including the trending Japanese Raindrop Cake – a jelly made with Pearl Agar and 90-percent water, served with ‘kinako’ dried soy beans and Japanese brown sugar syrup.

A clandestine, intimate experience, The Denfeatures an 11-seat sushi bar with a counter crafted from a Hinoki Cypress tree - strictly servingJapanese sushi using carefully selected local and imported seafood flown directly from fish markets in Japan. The space will transport guests to a formal Omakase style dining experience, led by Chef Ken, previously of Shinji by Kanesaka,a Michelin-starred sushi restaurant in Macau, and Sushi Kanesaka in Tokyo, Japan,also a Michelin-rated restaurant.

Another exciting destination at Azabu will beBar Azabu, the main bar within thedining room area whose cocktail program will utilize unique imported ingredientsand Japanese-inspired presentation stylesserved in glassware handcrafted by a Japanese artisan. Bar Azabuwill be helmed by lead mixologist Davide Borgia, using classic bartending formats, where each movement and styling contributes to the overall essence of each cocktail. Notably, Bar Azabuwill carry an extensive list of imported Japanese sakes and whiskies – introducinga large collection of highly sought-after and awarded whiskey brands to Miami, including several vintage variations.

In winter 2016, Plan Do See debuted Baja-inspired Mexican concept, Lolo’s Surf Cantina, with Chef/ Partner Richard Ampudia atStanton South Beach. Within the same property, the hospitality group will also launch their beach club concept in Spring of 2018.

Azabu Miami Beach will be locatedat Stanton South Beach, which is owned and developed by Key International,a prominent real estate investment and development company with a strong hospitality portfolio.Beginning in October 2017, Azabu Miami Beach will be open daily fordinner from 6 p.m. to 11p.m. and stay open until 12 a.m. on Friday and Saturday. Final seating for The Den will be at 10p.m.; BarAzabu is open daily from 4p.m. to 1a.m. and until2 a.m. on Friday and Saturday. For more information on Azabu Miami Beach, please visit

Follow Azabu Miami Beach

Instagram: @azabumiami

About Plan Do See

Plan Do See is a global hospitality brand founded on the Japanese principal of Omotenashi - selfless service with a spirit of warmth and respect. Plan Do See developed and operates 25 properties worldwide including 3 award-winning resorts in Japan; 20 restaurants of diverse cuisines in cities including Miami, Los Angeles, Bali, Fukuoka, Tokyo, Osaka, Kobe and Kyoto; and, Japan's most prestigious wedding business. Plan Do See developed and owns the Michelin starred Sushi Azabu in New York City and Sushi Kanbe in Kobe, Japan. Plan Do See is an integrated development company from concept, to design, to operation - for our owned establishments and for select partners. Plan Do See’s tradition of Omotenashi begins with its commitment to its employees, of whom there are over 1,300. Plan Do See was recognized as the#1 hospitality company and #10 company overall to work for in the Great Places to Work Asia poll.

In 2011, Plan Do See was awarded the Harvard University Porter Prize, which is bestowed upon companies that have achieved and maintained superior profitability by implementing unique strategies based on innovations in products, processes, and ways. Established in 1993 and headquartered in Tokyo, Plan Do See has placed significant emphasis on expansion into the Americas. Plan Do See America Inc., located in New York City, is leading the efforts to bring the philosophy of Omotenashito the United States.

About Marriott Stanton South Beach

Facing Ocean Drive and backed by the Atlantic Ocean, Marriott Stanton South Beach is one of the few hotels along this famed stretch of sand with a beachfront address. Offering a chic escape in the exclusive South of Fifth district, the recently-renovated boutique hotel is designed for the trendy and free-spirited traveler looking to both explore and unwind. With unobstructed oceanfront and Miami skyline views, the Stanton is not only steps from the sand, but also situated alongside an expansive neighborhood park, as well as a short stroll from the city’s famous nightlife, shopping, dining and attractions. The Stanton is a member of the Marriott Hotels & Resorts portfolio and owned by Key International, a real estate investment and development company. For additional information please visit and follow on Twitter and Instagram: @StantonSoBe.

About Key International

Key International is a world-class real estate investment and development company with offices in Miami, Florida and Madrid, Spain. The company focuses primarily on high-end commercial and luxury residential sectors, including condominiums, hotels & resorts, residential rentals, offices, and retail properties. Key International owns and manages a diverse collection of hotels, including the world-renowned Nobu Eden Roc Resort Miami Beach and several under the Marriott, Hilton and IHG flags. The company’s high-profile residential projects include the development of such sought-after addresses as 400 Sunny Isles, 1010 Brickell, and the landmark Mint and The Ivy towers in Downtown Miami, along with the master development of the Riverfront Community section of Miami. For more information, visit

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