Suncadia Resort Names Diamond PR Agency of Record


Suncadia Resort, a Destination Hotel, has tapped Diamond Public Relations to drive an energetic and pro-active PR campaign that will position the property as the premier all-season mountain resort in the Pacific Northwest.

Situated in the picturesque town of Cle Elum, Washington, Suncadia is located just 80 miles east of Seattle. With its LA-based account team, the agency will handle all North American public relations efforts for the expansive property and support the unveiling of a state-of-the-art swimming pool and recreation facility at the historic Nelson Farm in Summer 2017.

Suncadia offers guests both rest and recreation set amidst the awe-inspiring beauty of the Cascade Mountains, with 300 days of sunshine a year. Guests can find themselves exploring the property’s 40 miles of scenic trails, basking in 360 degree views of the surrounding forests, or catching a glimpse of herds of elk that call the area home. This secluded mountain retreat boasts four types of accommodations; the quaint Inn, the family-friendly Lodge, luxury vacation homes, and Trailhead condominiums. Further catering to its small-town charm, Suncadia extends its hospitality through several cozy on-site dining venues, including a winery, and offers winter and summer-time activities such as ice skating, sleigh rides, snowmobile tours, biking, kayaking, and boating.

Suncadia is the perfect place for solo travelers, groups, multi-generational families and couples looking to escape city life and be surrounded by 6,000 acres of Mother Nature’s best work. Notable resort amenities include; the world-class Glade Spring Spa, 54 holes of award-winning golf including the Arnold Palmer designed Prospector Course, pet-friendly accommodations, indoor and outdoor pools and endless spaces ideal for weddings and events.

“Suncadia is a wonderful and rare kind of escape that the Pacific Northwest has been keeping to itself for far too long,” said Jody Diamond, President of Diamond Public Relations. “The property has so much going on every season, we don’t know which story to tell first. From my favorite afternoon winter activity, “Snowshoe & Brew” tour, to morning river rafting along the Cle Elum River. Even visiting the quirky neighboring town of Roslyn, made famous by 80’s TV show Northern Exposure, where you can grab a drink at The Brick- the oldest bar in Washington- is an experiential traveler’s dream. Seattle doesn’t get to keep Suncadia to themselves anymore- we are going to tell the rest of the country about the magic on the other side of the mountains.”

With more than 35 years of experience in the travel and tourism industry and offices in Miami and Los Angeles, Diamond Public Relations, brings a unique approach to the public relations table. The travel and lifestyle boutique agency boasts a progressive and diverse group of professionals from across the country. Diamond PR’s ability to foresee the most bourgeoning industry trends and incorporate it within their delivery has resulted in numerous industry awards, including: The HSMAI Adrian Awards, Bulldog Awards, Travel and Leisure Magazine’s Smitty Awards, and the Social Hotel Awards.

About Suncadia Resort, A Destination Hotel

Located 80 miles east of Seattle on the sunny side of the Cascade Mountains, the 6,400-acre Suncadia, A Destination Hotel, features 254 guest suites and penthouses, a variety of upscale rental homes, several dining options, LEED Silver-Certified spa, three championship golf courses - Prospector, Rope Rider and Tumble Creek Club - swim and fitness center and conference facility. As Washington’s premier all-seasons mountain destination, Suncadia offers unlimited recreational activities throughout the year, including hiking, biking, fishing and horseback riding along with cross-country skiing, ice skating, sledding, tubing and snow shoeing. For more information on Suncadia, visit Like us on Facebook or Follow us on Twitter and Instagram.

About Diamond Public Relations

Diamond Public Relations is an award winning travel, tourism and lifestyle public relations firm headquartered in South Florida with an office in Los Angeles. Combining tried and true public relations practices with forward-thinking alternatives, Diamond PR offers passionate campaigns for destination, restaurant, resort and lifestyle clients. For more information visit Follow us on Twitter or Instagram at @DiamondPR and Facebook at

About Destination Hotels

Destination Hotels (Destination) is a collection of luxury and upscale independent hotels, resorts and residences across the United States. Offering authentically-immersed and enriching experiences, each property is individual at heart, yet connected by a commitment to drawing upon the best of each location. Highly distinct, the Destination experience is always memorable and matchless; guests will feel the locale in a genuine way through each property and during the engaging moments cultivated both in and outside of them. Continuously growing with more than 40 properties from coast to coast, the award-winning portfolio features 20 renowned golf courses, 20 indigenous spas, and 110 exceptional bars and restaurants. Destination Hotels are true to our place; diverse by design. For more information, visit Follow us on Twitter: @Destination. Like us on Facebook: DestinationHotels.

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