Diamond Public Relations has added Marriott International’s Caribbean and Latin America (CALA) portfolio to its roster of award-winning travel and tourism clients, overseeing overall brand awareness within the region. The bi-coastal agency headquartered in Miami, will manage North American public relations efforts for Marriott International’s ten brands throughout the Caribbean and Latin America, with a main objective of increasing awareness and encouraging travel to Marriott hotels and resorts within the region.
Today, Marriott International’s presence in the region is represented by 115 hotels in 26 countries and territories, offering 26,141 rooms and spanning ten lodging brands: The Ritz-Carlton and JW Marriott Hotels & Resorts in the luxury tier; Marriott Hotels & Resorts, Marriott International’s signature brand; Renaissance Hotels and the Autograph Collection in the lifestyle category; Courtyard by Marriott and Fairfield Inn & Suites in the moderately-priced tier; and Marriott Executive Apartments and Residence Inn by Marriott in the extended stay category. In addition, Marriott Vacation Club International, Marriott's timeshare ownership division, offers three resorts in two countries.
Marriott International (including The Ritz-Carlton) has more than 66 hotels under development in the region and expects to have more than 150 hotels by 2017 across ten lodging brands in 26 countries and territories.
"Diamond Public Relations’ very first client was actually a Marriott in the Caribbean - so both the brand and the CALA region hold a special place with us,” said Kara Rosner, vice president of Diamond Public Relations. “Almost a decade later, we are over the moon about furthering the relationship and working on a new level with Marriott International, now on behalf of the entire region - one we love. From its UNESCO World Heritage Sites to the huge diversity of cultures and cuisine, it’s THE place to visit right now and Marriott’s portfolio of brands has something for everyone who does. We’re excited to spread that message and encourage people to get out and explore new places."
Diamond Public Relations brings more than 35 years of experience to clients, including significant expertise within the region and with the Marriott brand. With a diverse group of professionals, hailing from across the country, and beyond, the progressive travel and lifestyle PR agency has won numerous industry awards for its innovative campaigns, including: The HSMAI Adrian Awards, Bulldog Awards, Travel and Leisure Magazine’s Smitty Awards, and the Social Hotel Awards.
ABOUT MARRIOTT INTERNATIONAL
Marriott International, Inc. (NASDAQ: MAR)is a global leading lodging company based in Bethesda, Maryland, USA, with nearly 4,500 properties in 87 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2015. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, Bulgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and Moxy Hotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together comprise more than 56 million members.
ABOUT DIAMOND PUBLIC RELATIONS
Diamond Public Relations is an innovative, award-winning travel & tourism public relations agency headquartered in Miami, with a west coast office in Los Angeles. Strategic public relations practices paired with a renegade edge, plus an expert understanding of the business of tourism, separates Diamond PR in its field. With clients across 14 countries and multiple continents, the agency keeps at the forefront of the industry with first-to-market campaigns for destination, resort and lifestyle clients, never letting ideas grow stale or stagnant. For more information visit www.diamondpr.com or follow the company on Instagram or Twitter at @DiamondPR and on Facebook at www.facebook.com/DiamondPR.