PR Newswire Announces Sponsorship of eMerge Americas

4/17/16

The B2B technology sector is rapidly growing and becoming more globally interconnected with each passing year. Engaging the right audiences in this crowded industry is critical for brands hoping to stay relevant and increase visibility among new audiences.

In support of this quickly evolving business sector, PR Newswire is a Gold sponsor of eMerge Americas in Miami, Florida, April 18-19. The event showcases startups, cutting edge innovation and the latest trends in technology as brands and thought leaders convene to connect and learn about the developments driving growth in the industry.

"eMerge Americas is a truly global event that was founded in Miami," stated Jamie LaJoie, Vice President of Sales at PR Newswire. "This event showcases the best of the global tech scene, and we are excited for the opportunity to support this growing sector through PR Newswire's sponsorship of the event."

eMerge Americas aims to connect industry and government leaders and acts as a platform for B2B technology advancement, a forum for idea exchange, and a launch pad for innovation connecting LATAM, North America, and Europe.

Opportunities to earn attention for a brand abound, but they don't necessarily look like earned media hits of yore. Download PR Newswire's white paper Redefining Newsworthiness: New Opportunities to Earn Media & Attention for Your Brand to learn how to reassess your brand's content, expand your definition of newsworthiness and map out a multichannel distribution plan to ensure the messaging you develop is seen.

About eMerge Americase

Merge Americas serves as the preeminent B2B technology event of the Americas. The event serves to connect industry and government leaders across Latin America, North America and Europe. eMerge's founding partners include: Knight Foundation, Miami-Dade County, Medina Capital, Greenberg Traurig and Miami Herald. For more information, please visit: www.emergeamericas.org.

About PR Newswire

PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content -- from rich media to online video to multimedia -- and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.

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