Renaissance Tuscany IL Ciocco Resort & Spa Names Diamond Public Relations Agency Of Record


Diamond Public Relations has recently added its third Italian property to its award-winning client roster with the addition of the Renaissance Tuscany Il Ciocco Resort & Spa, a luxury meetings-focused hotel managed by Shaner Hotels. The Miami-based agency will manage North American public relations for the property to increase awareness and drive business, both nationally and regionally.

Nestled on the hill of an expansive two-mile estate in the heart of Italy’s most beloved region, Tuscany, the Renaissance Tuscany Il Ciocco Resort & Spa overlooks the mountainous Serchio Valley, one of the most unexplored areas of Italy.  Here guests can discover nearby unexplored medieval villages, Barga and Lucca, or travel within one or two hours to well-known city favorites, like Florence, Pisa, and Cinque Terre.  Featuring 180 luxurious rooms and suites, as well as over 18,000 square feet of event space and the ability to accommodate up to 1,000 people, the property also offers a full-service spa, three restaurants serving local cuisine, two swimming pools, a health club, on-site cooking lessons, and varied excursions within the surrounding area.

“Our broad knowledge of the Italian region and experience working with luxury product in the area makes us an ideal fit for the Renaissance Tuscany Il Ciocco Resort & Spa,” said Jody Diamond, President of Diamond Public Relations.  “We’re looking forward to capitalizing on our knowledge within the region, as well as enhancing our success within the meetings and incentive market, an important segment to the hotel.”

Diamond Public Relations brings more than 35 years of experience to clients. Specializing in the travel, tourism and lifestyle sectors, the Miami-based firm is made up of a dedicated, diverse team of professionals from around the globe. The firm’s ability to identify new trends and continuously evolve its public relations efforts and integrate social platforms has earned Diamond PR numerous industry accolades, including: The HSMAI Adrian Awards, Bulldog Awards, Travel and Leisure Magazine’s Smitty Awards, and the Social Hotel Awards. Jody Diamond, agency co-founder and president, was also named among PR News Top Women in PR in 2015.  


Shaner Hotels is one of the foremost owner-operator companies in the hospitality industry. The current portfolio is made up of 40 properties with over 5,000 rooms, in 17 states and two countries with gross revenues of both owned and managed properties in excess of $150 million. New properties are constantly evaluated as the division continues a conservative yet opportunistic approach to growth. Shaner is an approved management company and franchise of Marriott International Inc., Hilton Hotels Corporation, InterContinental Hotels Group, and Choice Hotels. Obtaining endorsements from these world-renowned companies is a direct result of the organization’s commitment to quality and an unwavering customer service philosophy adhered to for more than four decades of hospitality operations. For more information, please visit the company website at


Diamond Public Relations is an award-winning travel, tourism and lifestyle public relations firm based in South Florida. Combining proven public relations practices with forward-thinking strategies, Diamond PR offers passionate campaigns for destination, restaurant, resort and lifestyle clients. For more information visit Follow us on Twitter at @DiamondPR and Facebook at

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